The NAPA 401(k) Summit marketing campaign is a dynamic 10-month initiative, launching with the development of a compelling theme and brand for the retirement industry’s premier event. Bringing together sponsors and over 300 exhibitors, the campaign encompasses comprehensive design and art direction across social media, print, onsite event marketing, multimedia motion graphics, PowerPoint presentations, and a fully designed website. With a fast-paced environment, adaptability is key, requiring strategic adjustments to market dynamics to maximize engagement and impact.
The NAPA 401(k) Summit stands out as the premier conference for retirement plan advisors across the nation. It’s the only industry event tailored specifically for advisors, offering actionable, unbiased insights that truly resonate. From cutting-edge updates on Capitol Hill to practical strategies that can help you manage and expand your business, the 401(k) Summit delivers a wealth of knowledge that you won’t want to miss!
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